Founder & Art Director, ONE.1O Society. MFA in Visual Arts, Minneapolis College of Art and Design (MCAD), USA. Selected works: Tokyo TDC, New York TDC, Golden Bee Global Biennale of Graphic Design (Russia), Golden Pin Design Award. Invited by the Japan Foundation for the “Door to Asia” program in Kesennuma, Japan. Jury member: Topawards Asia, Youth Design Festival. Translator of INSIDE PARAGRAPHS: Typographic Fundamentals (Chinese edition).
Sake Label Redesign Proposal
黑部峽酒標提案
黑部峽是以富山縣黑部峽谷山邊流出的融雪水，和峽谷上飄蕩的霧氣而取名之。 #林酒造場 位於富山縣下新川郡朝日町，從1626年就開始釀造清酒，是富山縣歷史最悠久的酒造。
將原本複雜的視覺元素收束，保留原本黑部峽書法字，文字重組加強閱讀性，將背景峽谷造型簡化成一道紅線，貫穿視覺延伸到左右兩側。右側放置品牌歷史相關文字，左側安排飲用方式、酒款分類等等功能性文字。
Named after the meltwater streams and drifting mist of Toyama’s Kurobe Gorge, this sake comes from Hayashi Sake Brewery, the oldest in Toyama, founded in 1626.
The design simplifies the original visuals while keeping the calligraphic “Kurobe Gorge.” Typography is restructured for clarity, and the gorge motif is reduced to a bold red line that extends across the label. The right side highlights the brewery’s heritage, while the left side presents functional details such as serving suggestions and sake classification.